The Tech Brunch The Tech Brunch

The Tech Brunch

The Tech Brunch

  • Home
  • Startups
  • Social
  • Enterprise
  • Gadgets
  • Greentech
  • Mobile
  • Fundings and exits
The Tech BrunchThe Tech Brunch
  • Startups
  • Social
  • Enterprise
  • Gadgets
  • Greentech
  • Mobile
  • Fundings and exits
Home > Startups > Is the e-commerce shift going to last?
Startups

Is the e-commerce shift going to last?

Published: Apr 14, 2022

Ashwin Ramasamy Contributor

Ashwin Ramasamy is the co-founder of PipeCandy, an online merchant graph company that discovers and analyzes business and consumer perception metrics about D2C brands and e-commerce companies.
More posts by this contributor
  • D2C companies deliver customer delight and simplicity
  • The different playbooks of D2C brands

E-commerce is taking off faster than ever. In the last couple of weeks, my Twitter timeline has been filled with operators gushing about how the weekends seem like Black Friday, even for non-essential commodities. Change is already here.

As we help thousands of businesses to move online, our platform is now handling Black Friday level traffic every day!

It won\'t be long before traffic has doubled or more.

Our merchants aren\'t stopping, neither are we. We need 🧠to scale our platform.https://t.co/e2JeyjcEeC pic.twitter.com/6lqSrNUCte

— Jean-Michel Lemieux (@jmwind) April 16, 2020

Looking at the above graph in this Tweet from Shopify CTO Jean-Michel Lemieux — and the passing, contextless mention of “Offline2Online” — we got curious.

Beyond just the anecdotal evidence, we looked for signs that tell us e-commerce is being adopted at a faster pace. One way to ascertain that is to look at the historical data of how Shopify has been onboarding merchants for the last two years on a monthly basis, and compare that with what happened this year in Q1.

All of these data points come from PipeCandy’s own data platform that tracks close to 750K+ Shopify merchants with historical data for each:

\"new

New domains using Shopify each month

While 2020 started on a faster clip than 2018 and 2019, February and March have seen nothing short of jaw-dropping growth in merchant numbers for Shopify. In those two months alone, Shopify seems to have onboarded more merchants than in the whole of 2018.

The softening you see in April is a result of the lag in the way our systems validate and confirm the data and not a slowdown in Shopify per se. The e-commerce embrace is real.

You Might Also Like

How to Raise Seed Funding for Startups

The 10 Best Upcoming Phones of 2026: Flagship Buyer’s Guide

Top Edge Computing Solutions for Enterprise 5G Applications 2025

Algae Carbon Capture: Natures Green Way to Clean the Air

Previous Article Rallyhood exposed a decade of users’ private data Rallyhood exposed a decade of users’ private data
Next Article Verizon wraps up BlueJeans acquisition lickety split Verizon wraps up BlueJeans acquisition lickety split

Latest News

How to Raise Seed Funding for Startups
Fundings and exits Dec 02, 2025
The 10 Best Upcoming Phones of 2026: Flagship Buyers Guide
Mobile Nov 13, 2025
Top Edge Computing Solutions for Enterprise 5G Applications 2025
Enterprise Nov 11, 2025
Algae Carbon Capture: Natures Green Way to Clean the Air
Greentech Nov 06, 2025
Wireless Charging Gadgets: Powering the Future of Convenience
Gadgets Oct 27, 2025
Best Startup Ideas for 2025 in India
Startups Oct 09, 2025
How AI is Changing Social Media
Social Sep 19, 2025
Samsung Galaxy S24+ Price in India, Specs, and Features
Mobile Sep 10, 2025
Future of Green Technology: Innovations Shaping Tomorrow
Greentech Aug 22, 2025
How to Get Seed Funding for Startups: A Complete Step-by-Step Guide
Fundings and exits Aug 08, 2025
about us

  • Startups
  • Social
  • Enterprise
  • Gadgets
  • Greentech
  • Mobile
  • Fundings and exits
Cloud Migration Strategies For Indian Enterprises
Cloud Migration Strategies For Indian Enterprises
Enterprise May 06, 2025
Latest Indian Startup Funding News 2025
Latest Indian Startup Funding News 2025
Fundings and exits May 06, 2025

© Copyright 2025 thetechbrunch.com All Rights Reserved.

  • About Us
  • Contact Us
  • Privacy Policy
  • Terms And Conditions